Kristen Wisdorf is Senior Director of Business Development & Inside Sales at CaptivateIQ, where she builds and leads disciplined, high-performing sales organizations that treat selling as a craft, not a transaction. With a career rooted in professional sales, she brings a 360-degree perspective spanning frontline selling, recruiting, talent development, and senior sales leadership. Kristen is known for developing strong leaders, fostering cultures of accountability and growth, and delivering consistent, repeatable results. She also partners closely with marketing and demand generation to align campaigns with pipeline goals, translate market insights into actionable sales plays, and drive cohesive go-to-market execution across revenue teams.